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Vice President

Rebecca Leifert

Vice President & Senior Consultant

Rebecca Leifert

Consulting Expertise

Rebecca began her career as a designer but found her joy as a teacher where she was able to share her love of design with junior high and high school students. In 2006, she transitioned to the Advancement Office at Holy Trinity Episcopal Academy, where she served as their Web & Brand Manager. There she gained an on-the-ground experience in marketing and brand management for independent schools as well as extensive knowledge for designing in & around Blackbaud’s CMS, NetCommunity. Since 2008 she has worked for and with educational institutions both public and private, as well as Nonprofit Garden’s full portfolio of mission-driven clients.

Rebecca’s area of expertise is in online solutions and web projects, including but certainly not limited to NetCommunity and WordPress. She excels at project implementation, management and customized staff training. Clients repeatedly applaud her style of training & her ability to bring even the most “technology phobic” staffers to a place of comfort to independently use their software.

What gets me out of bed in the morning:

Creativity – I love helping someone’s vision come to life. There’s no better feeling that working with my clients to discover their individual site needs, pairing that with the strategy of a meaningful website, and working with our designers to create a creative & engaging online solution that support that vision.

What keeps me up at night:

Code! And trying to figure out how to do something that I’ve been told isn’t possible.

Rebecca is passionate about using strong design to further her clients’ missions & implementing solutions that feel right for their projects. She has earned the unofficial moniker “Email Queen” for her ability to create reliable and beautiful responsive email templates regardless of whether they will be used in Constant Contact, MailChimp, Emma, NetCommunity or other software.

Education

Rebecca has a BFA with specialization in Graphic Design from the University of Central Florida.

The Bigger Picture

Rebecca and her husband recently moved to Jacksonville, Florida. She is happy to be back home in the South and closer to the coast. She’s a dog mom to their rescued Australian Cattle Dog mix, Skye Mercy, who lives for chasing squirrels & playing on the beach. In her down time, Rebecca loves volunteering with the SPCA, gardening, painting and up-cycling home decor.

  • Rebecca’s areas of expertise include educational institutions, foundations, and email design. She excels at project implementation, management and training. View Full Bio